Fashion Labels

American Apparel is a Los Angeles based manufacturer and retailer, with a global presence in the fashion market. It operates stores across America, Canada, Brazil, The U.K, Australia, Asia, and Europe, along with online shopping across eight regions in the world (including the U.K). They have built up their business in the ‘basics’ market, providing a range of good quality items for men, women and children.

The women’s section of the site is a diverse mix of everyday items, bold, shiny, and sexy outfits, unusual prints, and unique accessories. Their range of ‘shiny’ products includes stirrup tights, a high waisted skirt, and a zipper front body suit. All these items come in a range of colours, as does the spandex/lycra range of bodysuits, leggings, leotards and cycle shorts. Among the less provocative items are 22 styles of basic t-shirts, including a popular short sleeve jersey t-shirt, sweaters, cardigans, trousers, swimwear, and an organic clothing line. Among the unique items are one of a kind tie die scarf’s or tube bras, and library t-shirts, featuring images sourced from photo archives.

T-Shirts are also proving to be popular in men’s clothing, with their short sleeved jersey t-shirt, and long sleeved thermal Henley t-shirt among the top selling items. Other popular products include different coloured calf high socks, a see-thru short sleeve t-shirt, and a nylon taffeta parka. New additions include a selection of vintage style sunglasses and plaid short sleeve shirts.

In amongst the male and female lines are a series of unisex items, which include see- thru tank tops and t-shirts, and Italian style button up shirts.

The children and baby ranges have been designed with comfort in mind, and include the top selling ribbed tank top, and a kid’s baby rib karate style pant. There are also a range of long sleeve thermal t-shirts, and zip fleece hoodies, in various designs to keep the young ones warm through winter. Babies will also be warm and cosy in the organic infant baby rib hat, the baby rib long and short sleeve one piece suits, and the infant tank tops.

American Apparel offers products aimed at the young and the young at heart, and covers all bases with its range of fabrics, designs, and colours. Shoppers can choose to stand out with sexy, short, glittery, or shiny items, or blend in with well made everyday products. There are comprehensive picture galleries, covering all colours and styles in their ranges, along with care details for the different types of fabric available. All in all it’s a site every bit as vast and colourful as the company, and if the fashion magazines are anything to go buy, American Apparel products are the essence of cool.

Website:  http://www.americanapparel.net